Sport

The culture of the nets must be driven by the players

In the early years of Nets CEO Sean Marks’ rebuilding process, you couldn’t spend five minutes in the building without hearing the buzzword “culture.”

In Marks’ first comments since the Nets’ first-round win over Boston on Wednesday, he admitted the Ballyhoos culture has taken a big hit.

“Have we taken a step back? Without doubt. Culture isn’t what it used to be. It’s going to be our job to pick that up,” Marks said. “Between [coach] steve [Nash] and I as the leader of it, we certainly will.

“But we have to find the players that will drive that culture. It must be driven by players. It cannot be driven by one or two people. It has to be driven by the players. You have to want it. We need to find players who have the qualities that support that, which are courage, determination and fighting.”

Nets GM Sean Marks addresses the media during a press conference at the Nets training facility in Brooklyn on May 11, 2022.
Nets GM Sean Marks addresses the media during a press conference at the Nets training facility.
Charles Wenzelberg/New York Po

If you find her this summer, Marks will earn his reward.

“At the end of the day,” he said, “the buck stops here.”

Marks pushed back claims that the Nets went too far in strengthening players with Kyrie Irving and Kevin Durant, saying it has often been misunderstood. But considering not only the playoff sweep but also the internal drama that led to it, it’s clear the Nets need to add the right adults to their dressing room.

“There’s been far too much debate, discussion, gossip – whatever you want to call it – about distractions and things that are outside of basketball when we’d like to focus on doing the things that got us here in the first place to have. ‘ said Mark. “This focuses on the courage, resilience and building a team that encompasses what the Brooklyn Borough can be proud of.

“It starts with roster building, it starts with our preparation, it starts with daylight saving time. We have historically prided ourselves on proving players with a chip on their shoulder, with a resilience and with something. We need to come back to that. We have to look more at their development again, more at finding the right qualities in a player who fits here.”

Nets guard Kyrie Irving (11) and forward Kevin Durant (7) fall back on defense during the second quarter of Game 4 of the first round of the 2022 NBA Playoffs against the Boston Celtics at Barclays Center.
Nets guard Kyrie Irving and forward Kevin Durant fall back to defense in Game 4 against the Celtics.
Brad Penner/USA TODAY Sports

While Marks said the goal with this roster is still “to be the last team,” he also said he’s aware huge deals will be given to Durant, Ben Simmons and (presumably) Irving to fill the rest of the squad to make a rotating team door. There will be players coming to rookie deals and veteran minimums.

“Our team will look very different every year. It has to be if you look at our finances,” Marks said. “It will be a spinning circle down there. We must design properly; Our group has shown that we can design properly. Our player developers have shown that they have developed players. The culture will constantly change and adapt who comes in here.”

The Nets’ acquisitions of last summer, Jevon Carter and James Johnson, are long over, so the spinning circle needs to land on more players like former Nets Jeff Green, Garrett Temple, Jared Dudley and Ed Davis to get that chemical mix right get it.

https://nypost.com/2022/05/11/sean-marks-nets-culture-needs-to-be-driven-by-players/ The culture of the nets must be driven by the players

JOE HERNANDEZ

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