Sykkuno feared the Twitch exclusivity change could be “really bad” for streamers

Sykkuno is one of the latest streamers to share his concerns about the alleged monetization changes that could be coming to Twitch soon, with concerns that the change could have a particularly damaging impact on large streamers.

As one of the world’s leading streaming platforms, Twitch has amassed over 2 million channels since being bought by Amazon in 2014, with 50,000 developers becoming partners. Many partner streamers have made very profitable careers thanks to a 50/50 or 70/30 revenue split by streaming exclusively on the platform.

However, Twitch is reportedly reviewing a number of monetization changes. Corresponding Bloomberg, including revenue splits capped at 50/50 and streamers with more ad breaks. Not only that, but Twitch is reportedly planning to cut exclusivity deals, meaning developers can stream on multiple platforms.

Understandably, the streaming community was rocked by the rumors, as many developers have already spoken out against the changes. Now, Sykkuno has voiced his thoughts that the changes could be “very bad” for streamers. However, he went against the grain, saying the “no exclusivity” plans could also be an issue.

Twitch monetization is changing
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The streaming community has been rocked by reports that Twitch is planning to make changes to its monetization policies.

Sykkuno disagrees with fans about Twitch’s exclusivity plans

There were several changes in the report that were blasted by Twitch viewers and streamers alike. However, the idea of ​​cutting exclusivity deals has been praised as it would allow streamers to broadcast on multiple platforms.

Still, Sykkuno claimed it was also a “bad” idea. “That sounds good, but it’s bad because of the exclusivity,” he explained. “Many big streamers are getting special offers to stay on Twitch […] Thing is no exclusivity means they won’t get those deals anymore.

After a fan argued that no exclusivity would be better for bigger streamers, Sykkuno disagreed, saying it could be “really bad”. He claimed, “A lot of big streamers have exclusive deals with Twitch and they get a lot of money. So when Twitch says ‘we don’t do that anymore’ it means they don’t get those contracts anymore.”

Sykkuno worried about “scary” Twitch changes

Similar to his other streamers, Sykkuno expressed his fears that Twitch’s reported plans to cap revenue sharing at 50% are “really bad” as the developers “could lose a lot of money.”

Sykkuno also planned the possible change that more advertisements will be inserted in streams. The issue of ad usage has been particularly controversial lately, with Twitch offering streamers $100 for two minutes of advertising for every hour they stream, much to the annoyance of viewers.

“I think it’s going a little too far,” the streamer said. “I think everyone has already seen a lot of the planned changes, which to be honest is scary.” Sykkuno feared the Twitch exclusivity change could be “really bad” for streamers

Emma Bowman

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