People emphasize the abundance of streaming options

Netflix and not Relax.

These days, there are a plethora of streaming giants for viewers to choose from. Depending on their mood, homebodies can choose between Hulu, Netflix, Disney Plus, HBO Max, Paramount+ and more to watch their favorite shows and have fun while chilling.

However, a new study has been done by Nilsentitled “Game Status,” has found viewers to become bogged down and inundated with too many choices.

Prepared by the reputable review site, the report used multiple methods to compile the data.

Nielsen examined their TV and streaming ratings and insights from theirs Grace note Content detection service and also surveyed many streaming users.

The survey found that 46% of streaming customers are stressed about the number of titles available. This makes it difficult for viewers to find specific programs they want to watch.

According to the report, as of February, 817,000 unique program titles (series, movies, documentaries and specials) are available on streaming services.

Roku Inc. CEO Anthony Wood unveils new streaming devices
“[Hollywood] has entered the next phase of streaming based on the trends we’ve detailed on streaming over the past few years,” said Nielsen CEO Brian Fuhrer.
Bloomberg via Getty Images

This is an increase of around 171,000 titles (26.5%) since the end of 2019. Corresponding to the increase in streaming times, the amount of content is constantly increasing.

Nielsen reported that people spent a total of 169.4 billion minutes in front of their screens in February. This resulted in an 18% increase over the previous year, when viewers watched 143.2 billion minutes.

Today, streaming services are estimated to account for nearly 28% of total viewing habits over the last 10 months. The Nielsen study found that about 93% of survey respondents plan to continue paying for these streamers or even add more to their ever-growing subscription lists through 2023.

The percentage of people spending their hard-earned moolah on four or more streamers has more than doubled from 7% to 18% in the last three years.

Media concept multiple television screens
Viewers spent a total of 169.4 billion minutes watching streaming services in February.
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Brian Fuhrer, senior VP of product strategy at Nielsen, noted in a statement that Hollywood has “entered the next phase of streaming based on the trends we’ve detailed on streaming for the past few years.”

“We’ve moved from childhood to adolescence, and all the complexities that you would expect at that point. It’s not just that streaming is increasing every year,” the manager added.

Fuhrer then explained: “Now consumers want simplified access and the explosion of services has reignited discussions about bundling and aggregation. Ultimately, these challenges signal an opportunity as the industry embraces streaming for long-term business growth.”

Respondents to the survey also said that a streaming bundle with all their favorite companies is a good option.

64 percent of viewers said that one bundled package gives access to many different platforms. Users found this option enticing given the ability to choose which service to pay for.

https://nypost.com/2022/04/06/people-are-stressing-over-glut-of-streaming-options/ People emphasize the abundance of streaming options

Dais Johnston

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