Four million Christmas trees can still stand at the end of January as Britons hold onto the festive season

More than four million Christmas trees could still be in existence before January 31 – when Britons stick to the festive season for as long as possible.

A study of 2,000 adults celebrating the holiday season found that 1 in 10 won’t take down their decorations before January 6 as traditionally stated.

Festive Britons will stay happy in January by keeping their trees growing, a new poll has revealed


Festive Britons will stay happy in January by keeping their trees growing, a new poll has revealedCredit: Getty

And one in 20 people fully intend to leave lights and trinkets hanging from their tree until the end of the month.

88% of adults will plant two plants indoors this year, which means 4,176,377 plants will remain nationwide.

Of those who chose to leave their decorations behind, one in five liked their beauty and 11% said their home felt better.

However, 16% will cut down their tree on New Year’s Eve.

The research was commissioned by wilko as part of the Bring Christmas Home competition to find six deserving families and causes that needed some extra special cheer for this year’s festival.

The search was carried out with help from the retailer’s three philanthropic partners, the Alzheimer’s Society, Save the Children, and the Teen Cancer Foundation, who have come together to form the Join Hands program. for family.

Jerome Saint-Marc, CEO of wilko, said: “There is no harm in keeping the Christmas spirit alive for as long as possible, no matter how much time we spend buying, wrapping and preparing. decorations around the house.


“Even after the 12th day has passed, there’s no reason why you shouldn’t keep your decorations and make the most of them.”

The study also found that nearly half of adults (43%) who decorate with Christmas decorations believe that leaving them around after January 6 will lead to bad luck.

However, 77% believe decorations are a huge contributor to the festive season with 22% ‘simply obsessed’ with Christmas in general.

Among home decorators, 39% plan to purchase tinsel, jewelry, artificial plants and lights during the Gift Day and January 2022 sales to prepare for the holiday season early. next meeting.

The main reasons for spending early include lower prices (60%), liking a bargain (57%) and trying to do everything on a budget (31%).

While a fifth of those planning to shop early always want to prepare for Christmas 12 months in advance.


4 out of 10 adults go out of their way to ensure a brilliant Christmas for their loved ones.

And 43% say it’s their favorite time of year.

Six out of 10 adults simply enjoy food, while 51% enjoy meeting family and friends.

Other things that make Christmas special include receiving gifts from others, singing songs, and decorating.

But there are many predictions for a Merry Christmas this year with 39% admitting that there’s added pressure to make it extra special.

And four in 10 of those polled via OnePoll find it’s generally difficult to pay for Christmas but will do the best they can with the money they have.

Mr. Saint-Marc added: “There is so much to enjoy during Christmas – from food and gifts, to decorations.

“But it can be high pressure, especially when trying to make this season extra special after so many celebrations have been postponed or canceled due to the ongoing pandemic.

“That’s why we founded the Bring Christmas Home Contest to help six deserving, hard-working and cause families make sure they have all the essentials, plus a few small wins. , they need to celebrate a wonderful Christmas with their loved ones.”

For more information about wilko’s Family Together program, including how to donate to its three charity partners, visit

Kim takes fans onto Kourtney’s porch with a SEVEN Christmas tree Four million Christmas trees can still stand at the end of January as Britons hold onto the festive season

Huynh Nguyen

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