Tech

Warzone star Biffle proves YouTube videos don’t need “OP loadout” clickbait

Star streamer DiazBiffle isn’t following the Call of Duty: Warzone meta outside of the Pacific. Unlike his peers’ content, the Tournament Menace’s YouTube videos prove that not every title has to be “absolute OP loadout” clickbait.

The meta (“most effective tactic available”) is a popular term in gaming. In Warzone, you follow the meta to choose weapons that are considered the best for winning games and getting kills. When creating content, you can also follow a meta to play the algorithm for views.

If you’re a Warzone fan, chances are you’re not just familiar with the in-game meta. You’ve probably also seen the YouTube meta.

It has become a running gag within the community where a new video is uploaded every day with the assurance that a gun is “OP”. This has understandably frustrated some fans, as it’s become harder to figure out what’s really good when every weapon appears to be “BROKEN”.

Warzone YouTube Meta: “OP” Loadouts Galore

Warzone clickbait youtube title
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Warzone YouTube is full of titles that promise every weapon is “OP”.

From just a cursory glance at the Warzone ecosystem on YouTube, you get a feel for the meta titles right away. Most titles have big letters and loud promises, while the accompanying headlines often feature a shocked face and a flashing gun.

Nobody can really blame the creators for following this trend. It can be annoying for fans, but you can’t stop the rush when the algorithm works like this.

Fortunately, it may not have to be that way. As shown by one Warzone’s top earners of all timeDiazBiffle, you don’t necessarily have to spam clickbait to get views and subscribers.

Warzone per DiazBiffle breaks YouTube clickbait loadout meta

diazbiffle youtube warzone
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Biffle’s YouTube videos are… quite different from Warzone’s standard videos.

As you can see from a screenshot of Biffle’s videos, he basically went in the opposite direction of the typical YouTube meta. His titles like “smoothest warzone player” and “my owen is deadly” hardly have catchphrases. Its headers have simple weapon POVs and even full loadout setups with not a surprised face in sight.

While Biff’s reputation as a pro who nonchalantly dominates tournaments certainly helps, he’s also not the only creator employing this softer strategy.

Ephemeral Youtube Warzone
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Biffle isn’t the only one playing cool in the Warzone YouTube world.

Another CoD streamer, Futives, has a similarly toned down system on YouTube. He’s also had success with casual titles and headlines, proving that you don’t just have to win tournaments for people to trust your channel.

What you probably need, however, is an engaged community that trusts your content, regardless of the glamor and volume of your branding.

So we’re not blaming anyone for trying to win views by playing the shared meta algorithm – but maybe these examples will prove you don’t need Calling each loadout “OP” and “BROKEN” to keep getting clicks.

https://www.dexerto.com/call-of-duty/warzone-star-biffle-proves-youtube-videos-dont-need-op-loadout-clickbait-1783485/ Warzone star Biffle proves YouTube videos don’t need “OP loadout” clickbait

Emma Bowman

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