You squealed and hooted at the video of them ‘exploding’ into a bunch of marshmallows soaked in chocolate milk.
You might even have treated yourself with their sheer joy during the bleak pandemic days.
But we bet you don’t know where they started – in the kitchen of a California business that didn’t know it would one day launch a worldwide food trend.
“One October morning two years ago, I woke up to my phone and went crazy,” recalls Max Debbas.
Max is the president of Debbas Gourmet, a family-owned chocolate shop in Fresno.
Over 40 years, they have grown from a small ice cream shop run by Max’s father and mother, to a major producer of handcrafted chocolate products with customers around the world.
That success, however, didn’t prepare him for the kind of massive sales that were coming his way – starting on the morning of October, when call after call about the viral popularity of the digital bomb. hot chocolate.
Debbas Gourmet was the first to come up with the concept of a chocolate bomb years ago, he said. The company has been producing them from 100% chocolate for private label customers since 2017.
There was no such product for several years until about 2019, when other companies started making them, but from cocoa instead of chocolate.
Then, in the winter of 2019, some creative TikTokers came up with their own recipes for making cocoa bombs at home – and a viral food trend was born.
Around that time, Debbas Gourmet had recently launched their own label, A’cappella, and were selling hot chocolate bombs under the name ‘BevBombs’ under that label.
And overnight, their sales skyrocketed.
“It literally blew up,” he said. “We got calls from everyone, Costco, a lot of people…so we quickly started producing them at full speed, and we haven’t slowed down since.”
Not only did they not slow down, they also launched many new flavors of Bev Bombs.
Besides the classic original chocolates, you can now buy them in the form of raspberry chocolate, mint white chocolate, and pumpkin spice.
Max said each bomb is made from real chocolate.
“We use all-natural ingredients, no artificials, no flavors, no fake chocolate or coatings,” he says. “The marshmallows, even, don’t contain gelatin, they’re kosher, they’re all handmade.”
If you want to try Bev Bombs, you can buy them from Costco or from Their website.
https://abc13.com/chocolate-bomb-hot-cocoa-dessert-debbas-gourmet/11328248/ This California Business Made the First Hot Chocolate Bombs