The real-life little girl who inspired Wendy’s and its famous logo is still associated with the chain by her father, who founded the restaurant.
Melinda ‘Wendy’ Thomas was just 8 years old when her father Dave founded the first Wendy’s in Columbus, Ohio, in 1969.
He used her image to create the now-famous sign of the fast-food chain that shows a young girl in a blue dress with braids.
In a year 2019 blog post To celebrate the restaurant’s 50th anniversary, Wendy detailed how her father decided he would start the chain.
“He wanted a character, because he worked for the Colonel at Kentucky Fried Chicken and knew how important that character was,” she wrote.
“He said, ‘Wendy, pull your braids up.’ Me too.
“He took the camera and took a picture of me and my sister and said, ‘That’s right, it’s going to be Wendy’s Trendy Burger’.”
“That’s it. No marketing research, nothing. Just boom. That’s it.”
Dave is said to have tried naming the restaurant after his four other children before deciding to buy Wendy’s.
But Melinda – who goes by the nickname Wendy – said naming the restaurant after her had put her under “a lot of pressure.”
She added: “Before my dad left us, we had a long conversation about him naming the restaurant Wendy’s.
“He said, ‘You know what? I’m sorry.’ I asked him what he meant.
“He explained, ‘I should have named it after myself, because it puts a lot of pressure on you.”
“I said, ‘Yes, that’s a lot of pressure. I have to do the right thing.” I have to do the right thing, because that’s the legacy I have to carry.
“I want him to do the right thing, because he worked so hard to start this.
A post on the website StockLogos highlighted the hidden message on Wendy’s collar, claiming that the company wanted to associate itself with “Cooking Mom”.
“It should come as no surprise to see fast food restaurant Wendy’s associating their new brand with mom’s way of cooking,” the post read.
However, Wendy’s has refuted the claims stating that any supposed sub-messages do not exist.
A Wendy’s spokesperson said: “We’re aware of this and find it amusing to make our cameo appearance Wendy with ‘mom’ on a ruffled collar. We can assure you that. it was accidental”.
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https://www.thesun.co.uk/fabulous/17760701/real-life-wendy-famous-logo-looks-like-now/ The real-life little girl who inspired Wendy’s & its famous logo is still associated with the chain