A bizarre TikTok trend has prompted cinemas to exclude groups of rowdy teens in suits from screenings of Minions: The Rise of Gru.
The trend sees groups of teenagers who refer to themselves as “gentleminions” wearing suits and bringing bananas, a nod to the Minion’s favorite snack, to the theater.
Videos of the #Gentleminions trend have blown up social media, with some videos reaching a million views each.
The self-proclaimed “gentleminions” wear formal suits and attend the screening in large groups, cheering loudly when it starts. The actions of these teenagers are intentionally taken from the film’s supervillain Gru, including wearing the suit and copying his hand gestures throughout the film.
Since the film is primarily aimed at young children, the trend began as a tongue-in-cheek celebration of the film’s premiere for teenagers.
The teenagers were accused of disrupting the film by making noise and throwing things.
Employees at some cinemas have even said they have suffered a “massive” financial impact as they have had to issue refunds as a result of the bad behaviour, according to the Mirror.
A Twitter user shared a photo of a sign at ODEON cinemas in the UK which read: “Due to the recent riots surrounding the #gentleminions trend, any group of guests wearing formal attire will be restricted from screening of ‘Minions: The Rise of Gru ‘ refused. Many Thanks.”
videos It was also shared by people who were threatened with ejection from the theater.
Though the viral trend was intended to mock the film, according to Fast Company, it actually helped make July 4th one of the best theatrical releases in history. According to Box Office Mojo, the film grossed over $125 million domestically and $93 million internationally in its opening weekend.
While theaters aren’t happy with the suits, Universal Pictures has expressed its support.
“To everyone who shows up in suits at @Minions: We see you and we love you,” Universal tweeted.
The official Minions TikTok account also encouraged the movement, posting a video of a minion looking out the window, with videos of men in suits.
When a TikTok user posted a video that read, “Why do people prefer suits anyway?” the Minions account commented, “That’s the dress code.”
“Bobspeed gentlemen,” read the caption.
Minions: The Rise of Gru, part of the Despicable Me franchise, was released on July 1st.
https://nypost.com/2022/07/05/teens-banned-from-minions-screenings-over-gentleminions-tiktok-trend/ Teens banned from ‘Minions’ screenings over ‘Gentleminions’ TikTok trend