NELK Boys reveal FULL SEND’s next big gamble three-year plan

The NELK Boys will soon be kicking off their next big project with FULL SEND gyms, which the crew says will be “everywhere” over the next three years.

After successfully developing the brand and channels, Kyle Forgeard et al. were looking for their next play that would let fans interact with the name NELK – and they think they’ve picked the perfect solution.

In the latest episode of the FULL SEND Podcast, Forgeard revealed that the team was in advanced negotiations to design and build what could be the first of many gyms to their style.

These are not standard fitness clubs; instead, they will adopt a FULL SEND lifestyle that would allow the exercise rats to faithfully vlog, train and socialize in their natural habitat.

nelk send full fitness
Bradley Martyn YouTube

The NELK collective is stepping up their fitness game unlike before.

“I think the style of the FULL SEND gym would be like, [Self Made gyms], where it’s like you’re allowed to take your shirt off,” said Stephen ‘SteveWillDoIt’ Deleonardis. “You can bring your dogs, if they are trained… and you will be allowed to film in them.

“The big chain gyms, no filming, no taking off your shirt. There are many rules. I feel like our gym is going to be one of those lousy gyms. “

Forgeard is working with 24 Hour Fitness founder Mark Mastrov to design and enhance the first FULL SEND gyms. They expect to open their first FULL SEND gym in Orange County, California in the next six months, Forgeard said.

(Timestamp at 13:34 for mobile viewers)

From there, the crew thinks they could expand to five or six gyms by 2022, with the hope that “FULL SEND gyms will be everywhere in three years.”

The NELK boys have been expanding their reach from clothes arrive hard pick machine and are watching their next phase of development with physical slots for FULL SENDING each day. NELK Boys reveal FULL SEND’s next big gamble three-year plan

Emma Bowman

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